THE AWARD WINNING
SEA FISHING LURE BRAND
Sidewinder has established itself as one of the UK's favourite lure brands, favoured by competition and leisure anglers alike. We have worked closely with the sea fishing community to developed a range of award winning lures that are built to the highest standards, using the latest materials and practice.
Over the years, our lures have made their way into thousands of tackle boxes and proved time and time again that they are irresistible to predatory fish species. They really are 'BETTER THAN BAIT !'